Engagement Ring Primer

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November 11, 2014

Want to See That Ring on Finger? Check out Blue Nile’s New App

Love looking at engagement rings online? You’re not alone. The one thing almost everyone loves more than finding a picture of a gorgeous ring is seeing that ring on a finger.

How else will you know if that 2 carat diamond will look puny on your big hands, or obscene on your dainty ones? Longing for a 4 carat ring but afraid you’ll be fired from your non-profit job the first day you step through the door with it? Now there is a way to know for sure BEFORE you buy….online!
Blue Nile’s new mobile app will revolutionize the way shoppers buy engagement rings online. Now you don’t have to leave anything to chance, and can even try different size and shape diamonds in a single setting, save photos of each ring on your finger, and then make your decision.

So how does it work? Go to BlueNile.com on your mobile device and scroll down to the feature box on the bottom of the homepage that says “try it on” (see picture, right). Click on this box and it will take you to the Apple store where you can download the Blue Nile app.

Once you’ve got the app on your phone, you can easily select a diamond and a setting combination, snap a picture of your hand, and then apply each ring to your ring finger. The app lets you adjust the ring on the picture of your hand, and adjusts it for the right fit. Save each image, or email it to your one and only. What better way to drop a hint? Blue Nile makes it easy!

So now for the hard part….do I pick the 2 carat, 3 carat or 4 carat ring? Look at the finger shots and help me decide!

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